During the festive season, BMDC collaborated with The Directory Guys to create a memorable and informative Christmas party for their staff. The event aimed to celebrate the holiday spirit while providing employees a deeper understanding of the company’s history and performance data through engaging animated videos.
The primary objectives of BMDC’s involvement in The Directory Guys’ Christmas party were:
Educate Staff: To ensure every team member comprehensively understands The Directory Guys’ journey, milestones, and achievements.
Engage and Entertain: Present historical and data-driven content in a fun and engaging manner that fits the event’s festive atmosphere.
Highlight Achievements: To showcase key data points and milestones that reflect the company’s growth and success over the years.
Foster Team Spirit: To create a sense of pride and unity among the staff by highlighting collective accomplishments.
BMDC developed a series of animated videos that effectively conveyed The Directory Guys’ history and data. Here’s a breakdown of the types of animations created:
Content: This video meticulously traced The Directory Guys’ journey from its inception to the present day. It highlighted significant milestones, including major projects, expansions, and awards, providing a comprehensive understanding of the company’s growth.
Design: The animation featured a dynamic timeline, vibrant graphics, and key dates with corresponding events. Each milestone was depicted with visually appealing illustrations and animations that brought the company’s history to life.
Content: This video presented vital performance metrics and data points, such as annual growth rates, market expansion, customer satisfaction scores, and other relevant statistics.
Design: BMDC utilised sleek infographics, charts, and graphs to present the data in an easily digestible and visually compelling format. Animations helped transition between different data points, maintaining viewer engagement.
Content: To celebrate the contributions of the staff, this video featured short segments about various employees, their roles, and their impact on the company. It also included fun facts and personal achievements.
Design: The animation used a mix of character illustrations, voiceovers, and text highlights to create an engaging narrative about the people behind The Directory Guys’ success, fostering a sense of connection with the company’s team.
